Software: Photoshop
Proud to be the first dealership in Puerto Rico to offer financing through a credit union, with great deals and new inventory available. Their mission is to become the island’s top choice for used cars by providing outstanding service and earning the trust of customers across Puerto Rico.
Challenge
For this project, the client aimed to highlight key product features, such as the car, pricing, and other details. Initially, they requested a design that reflected their brand identity, incorporating their color palette and typography. However, they later shifted direction, opting for a summer-themed design that captured a seasonal vibe using elements from previous campaigns.
Solution
The initial design focused on maintaining the brand’s identity, using green and black as the primary colors while highlighting the product’s key features. For the final version, I incorporated elements from the client’s past summer designs to retain brand consistency while giving it a fresh, seasonal twist with vibrant, sunset-inspired colors.
Final Version
Second Version
First Version
